Blending creativity, photography and project management.
Results-oriented project manager with over 10 years of experience driving efficiency across creative operations, production, workflow & asset management. Experience in design, photo, video for digital assets across web and CRM. Embedded roles at GoPro and Google.
Based in Lake Tahoe, CA.
Digital Production Manager
GoPro - May 2022 - Present
Embedded within GoPro's Digital Studio team via Work Sandy as the client-facing point of contact for GoPro.com production, managing creative output across marketing campaigns and launches while driving cross-functional alignment across strategy, creative, product, and development teams.
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Led production of 10+ Camera and 50+ Mount & Accessory product detail pages (PDPs), partnering with Designers and Creative Directors to manage scope, timelines, and quality
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Led the redesign of GoPro.com's Buy Flow, coordinating scope and execution for the Mission 1 Series launch, including all cameras and bundles, in close collaboration with Design, UX, and E-commerce
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Served as the strategic bridge between Design, UX, and E-commerce during the Kit of Parts design system rollout, implementing hands-on QA and weekly reviews to enforce strict visual conformance
PDP Build - Mission 1 Series
MAX 2 PDP
Mission 1 Series Buy FLow
